What are children interested in on the Internet?

While the International Book Fair opened in Rabat at the weekend, in which Kaspersky together with its partner Espace Maroc Cyberconfiance contributed to raising children’s awareness of digital technology, the company has also taken care of the interests of children online, because understanding also means being able to support them. Thus, the latest report from Kaspersky’s Safe Kids company looked at the interests of children around the world between March and May 2022.

It’s clear that popular events like the Oscars have been on top of the trends. Changes have also been noticed in the gaming sector, particularly with the increasing popularity of the nerve-wracking game “Backrooms”. On the musical side, all the glory goes to PSY for the title “That That,” in collaboration with BTS star, SUGA.

This spring has been the scene of many popular events. The Oscars made headlines, several blockbuster songs were released and the sinister game “The Backrooms” started making a comeback. The children carefully followed all these events, which affected their interests. Kaspersky analyzed anonymous data voluntarily submitted by Safe Kids users, such as search queries, the most popular Android apps, or requested categories of sites.

In terms of popular events, Will Smith’s infamous slap during the Oscars grabbed the attention of kids and was widely discussed throughout the season. Additionally, the lawsuit between Johnny Depp and Amber Heard and the speculation surrounding the star couple Spiderman, Zendaya and Tom Holland, have been particularly popular topics in popular culture. Unexpectedly, several searches for UwU – which stands for ‘cute’ face or sound – were also observed.

The gaming department has also evolved over the spring. An interesting case is the game Backrooms, which has become popular with children in recent months. It’s creepypasta (scary content streaming online) that puts the player into an endless maze of randomly generated office rooms. It includes multiple levels for players to explore. Also, the Inter-US game has been on a downward trend over the past few months as kids have almost lost interest in the game.

Music is one of the most popular categories on Youtube. Among the existing tops, we found a new music video for “That That”, produced by PSY, and with SUGA, the star of BTS. Another new song topping searches this spring is “Don’t Talk About Bruno (from the Encanto cartoon)”.

Speaking of movies or cartoons, many kids’ YouTube searches are devoted to the “My Story Animated” channel. This channel hosts stories, allegedly true, submitted by teens. In terms of movies and series, the leaders this quarter were The Bad Guys, Sonic the Hedgehog 2, Rock Dog 2, and Heartstopper.

This spring, children were interested in software, audio and video (43.6%), online communication (17.2%) and e-commerce (16.1%). The most popular apps on Android include YouTube (31.6%), TikTok (19%), and Whatsapp (18.3%). For Windows programs, Google Chrome ranks first, with a large margin (44.7%); Microsoft’s browser, Microsoft Edge, managed to gain 12.6%; And third place is the messaging platform Discord with a share of 9.8%.

New trends and events in popular culture have a great impact on children’s interests. Children’s passions change rapidly and so that parents can better understand their young and build close relationships with them, it can be useful to explore their interests and hobbies together. Anna Larkina, Web Content Analyst at Kaspersky, comments that modern parental control apps are one way to achieve this.

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